A successful brand experience centre can be an invaluable tool for developing brand awareness and brand activation, for launching or experiencing new vehicles and to allow potential customers to get out onto a purpose-built track in a safe and controlled environment. Typically, driving experience centres have a number of professional instructors on site who sit in with the customers to ensure they get the most out of their experience and assisting a manufacturer in securing a future sale.

We have developed a number of existing brand experience centres and have designed a number of new facilities, all of which have proven to boost sales and interest for the our client’s customers.